Now, The CW Network, Electronic Arts Inc. (NASDAQ: EA), and also the National Football League (NFL) announced a new one-hour primetime eSports particular, "EA MADDEN NFL 18 CHALLENGE," premiering Wednesday, December 27 (eight:00-9:00 pm ET/PT) on the CW Madden NFL is one of the most common video games of all time as well as the "EA MADDEN NFL 18 CHALLENGE" specific will chronicle the exhilarating competitive action in the tournament and highlight the behind the scenes journeys of the eight world-class players as they compete inside the Madden NFL 18 Challenge.
"Since the launch from the Madden NFL Championship Series, our aim has been to produce Madden NFL competitive gaming accessible to as lots of Madden coins fans as possible," stated Todd Sitrin, SVP and GM on the Competitive Gaming Division at EA. "The partnership using the CW and airing of your "EA MADDEN NFL 18 CHALLENGE" specific marks a significant step forward, not just in broadening the fanbase for competitive Madden NFL, but also in highlighting our players - the true stars."
"EA MADDEN NFL 18 CHALLENGE," The CW's fourth eSports particular of 2017, will give viewers an inside have a look at what definitely goes on in the intense planet of competitive gaming, too as offer a deeper portrait on the top Madden NFL competitors, their journey for the Challenge, plus a have a look at the other side in the competition to claim the Madden NFL Challenge belt and championship prize.
"We are thrilled to companion with EA and Madden NFL, probably the most well-known games within the world, for The CW's final eSports event of 2017," mentioned Rick Haskins, EVP of Promoting and Digital Applications, The CW. "Madden NFL is an iconic franchise, with millions of dedicated fans, and we're excited to bring our viewers behind the scenes and up close to view a few of the most effective Madden NFL players inside the country compete for the title."
"Madden NFL continues to be an amazing platform for the League to reach and engage with our younger fan base, as well as the CW's vibrant audience can be a best match," mentioned Christopher Halpin, Chief Approach Officer of your NFL. "The CW has taken a exclusive viewpoint on eSports, and we're excited they've partnered with EA and also the NFL to showcase the stories and drama of the Madden NFL 18 Challenge."
The Madden NFL 18 Challenge is one of the four EA Madden NFL 18 Key Events in competitive gaming and also the eight competitors will have quite a bit around the line as they not just vie for the title of Madden NFL Challenge champion, but additionally a share of mut 18 coins a $150,000 prize.
The Madden NFL 18 Challenge will tape on December 15-16 in Los Angeles, California.
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