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Books - Magazines Published date: December 21, 2015

loss and recoup investment on the content and service side. The difference between console brands is generally minimal to the average consumer,Runescape Gold so price will matter more than it ever has.Don't: Rate brand over user experience. Marketers are constantly trying to sell the press on why certain console-exclusive channels are exciting, but much of the time that kind of content is arrogantly hollow, just a sales endorsement for the product people already own. If exclusive programming is to be a selling point make it actually competitive. Don't: Make it hard to buy things. Xbox Live clings to an absurd and illogical points system, while PSN demands meticulous and often capricious attention to one's banking info. Users should be able to set up and edit billing choices which should include PayPal from a computer and making purchases needs to be more instant and painless than it currently is. Don't: Get hung up on "apps." People like the app concept on phones, but so far the same kind of thinking hasn't translated to other devices. The way Xbox Live currently clusters Netflix into a "My Video Apps" section or can't seem to decide how the service on the console will relate to the service on smartphones shows the peril the console should be seen as a fluid, channel-oriented broadcast device, not a giant smartphone. Christian NuttFeatures DirectorTwitter:  ferricideTalk about a thorny issue. I do believe that what Chris Hecker has ranted against video Runeacape games becoming a cultural ghetto in the vein of comic books is coming to pass, at least on consoles. I'm not saying people aren't going down fighting, whether it's from inside the genres Spec Ops: the Line or outside Tokyo Jungle. We tend to think of ourselves as like the movie industry, but RS 07 Gold

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